Amazon Appstore launches on Windows 11
Launch Campaign and Branding
Amazon Appstore Android apps are now available on the Microsoft Store for all Windows 11 PCs and devices. This collaboration between Microsoft and Amazon makes it simpler for users to discover and download new apps and games seamlessly on all their devices. For developers, having the Amazon Appstore in the Microsoft Store means they can reach millions of new customers on Windows without creating separate app versions for Amazon and Windows devices.
The Amazon Appstore for Windows 11 is currently accessible in the U.S., Canada, Italy, Germany, Spain, France, Australia, Brazil, and Japan.
Comparing old and new landing pages
Amazon Appstore App Landing Page
(for Android and Windows 11)
Main page - for Android and Windows 11
Android specific download page
Title specific download page for Android and Windows 11
Confirmation Pop-up modal
Microsoft Storefront - Spotlight Hero Banners
Preview Launch - Hero banner and insitu example
General Availability Launch - Hero banner and insitu example
Amazon Homepage - Display Banner
Hero banner and insitu example
Localized Banners - DE, ES, FR, IT
